{"id":15416,"date":"2021-10-10T04:03:06","date_gmt":"2021-10-10T03:03:06","guid":{"rendered":"https:\/\/johnjohnston.info\/blog\/?p=15416"},"modified":"2025-07-07T16:54:11","modified_gmt":"2025-07-07T15:54:11","slug":"liked-trust-me-you-want-this","status":"publish","type":"post","link":"https:\/\/johnjohnston.info\/blog\/liked-trust-me-you-want-this\/","title":{"rendered":"Liked: Trust Me, You Want This"},"content":{"rendered":"<div class=\"article-body\">\n<blockquote><p>Podcasts flow naturally and pleasantly into a listener\u2019s day to day, advertisements flow naturally and pleasantly in and out of podcasts, and persuasion ceases to register <em>as <\/em>persuasion, becoming instead a benevolent suggestion from a trusted friend, an invitation to a communal experience, an opportunity to affirm that you are loyal to the community, that you \u201cget it,\u201d that you belong. The danger of this is that ads, host-read or not, are profit-driven, and they deserve more skepticism than a friend\u2019s words would warrant. Advertisements are <em>not <\/em>our friends \u2014 even if they seem to spoken by them.<\/p><\/blockquote>\n<p>the intimacy of audio is one of the affordances of podcasts. This is the cloud from that silver lining.<\/p>\n<\/div>\n<div class=\"contributor-description\">\n<p>&nbsp;<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Podcasts flow naturally and pleasantly into a listener\u2019s day to day, advertisements flow naturally and pleasantly in and out of podcasts, and persuasion ceases to register as persuasion, becoming instead a benevolent suggestion from a trusted friend, an invitation to a communal experience, an opportunity to affirm that you are loyal to the community, that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"status","meta":{"mf2_syndication":[],"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"webmentions_disabled_pings":false,"webmentions_disabled":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[409,660],"tags":[1408,54],"post_format":[642],"class_list":{"0":"post-15416","1":"post","2":"type-post","3":"status-publish","4":"format-status","6":"category-enviable-stuff","7":"category-micro","8":"tag-advertising","9":"tag-podcasting","10":"post_format-post-format-status","11":"kind-like","13":"h-entry","14":"hentry","15":"post-kind"},"better_featured_image":null,"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p57zFQ-40E","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"kind":false,"_links":{"self":[{"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/posts\/15416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/comments?post=15416"}],"version-history":[{"count":1,"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/posts\/15416\/revisions"}],"predecessor-version":[{"id":15417,"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/posts\/15416\/revisions\/15417"}],"wp:attachment":[{"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/media?parent=15416"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/categories?post=15416"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/tags?post=15416"},{"taxonomy":"post_format","embeddable":true,"href":"https:\/\/johnjohnston.info\/blog\/wp-json\/wp\/v2\/post_format?post=15416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}